In 2013 adidas and Yohji Yamamoto celebrate ten years of Y-3, a collaboration based on seeming opposites combining adidas’ sports technology and Yohji Yamamoto’s style aesthetic. The communication campaign for Spring/Summer 2013 captures the essence of Y-3, led by photographer and director Pierre Debusschere, the campaign explores the partnership of the opposed – the transmission of ideas from the two worlds of Japan and Germany.
Category : Blog
Fashion | adidas SLVR COMMUNICATION CAMPAIGN Spring/Summer 2013
BlogFashion & PhotographyBodies in motion tend to stay in motion. It’s an age-old principle that is at the heart of the adidas SLVR Spring/Summer 2013 collection inspired by martial arts, Fight Club, and the human physique. Consequently the new campaign presents the collection against a raw, make-shift backdrop.
Photographed by Willy Vanderperre, the campaign depicts group compositions shot against a set in constant flux, continuing an architectural yet loose look. The imagery communicates Dirk Schönberger’s high-fashion perspective, combining precision tailoring with a sport attitude.
The campaign extends this idea by presenting a fusion of seemingly opposing references like Hawaiian prints with boxing silhouettes. This clash illustrates the amalgamation of tailoring and sportswear as the core of the SLVR collection.
The Spring/Summer 2013 video translates the concept into motion. Climaxing to silence, the edit uses acceleration of pace and raw distortion effects to merge the various looks into one contrasting edit.
Fashion | London Collections: Men – Day 1
BlogFashion & PhotographyWords by John-Michael O’Sullivan / Photography by Jade Sukiya
There was a gorgeous symmetry to the opening day of London Collections. To get from the first show of the day (Lou Dalton’s gloomily beautiful tailoring, shown in an old Covent Garden hospital) to the new generation being championed by Fashion East in a quiet side-street near Buckingham Palace, your path took you through the course of British menswear history – but in reverse. First Floral Street, home to Nineties icons like Chris Bailey’s Jigsaw and the late lamented Jones Menswear (Bailey was back on the schedule yesterday, debuting a new label called Hunter Gather).
Fashion | Hello Kitty x Zatchels
BlogFashion & Photography
Ladies, calm down on the squee front… the Hello Kitty! range of satchels is here.
Zatchels have teamed up with the iconic pussycat for their range of leather bags with a digitally printed Kitty design. You know you want one!
Prices start from £55 for the barrel bag and can be bought from www.zatchels.com.
Fashion | Dr Martens opens on Carnaby St
BlogFashion & PhotographyAs Carnaby Street continues its renaissance as a mecca of must-have fashion retail, Dr Martens are the latest addition to the network of streets that make up the area.
It threw open its doors with a casual get together for us to have a peek at the two level shop and all the shoes (including the very cutesy kids range) from the stalwarts to the newest in the range plus its accessories and clothing lines.
I found myself staring at the black studded DM’s with something akin to deep-seated lust while everyone else posed for the street style photo machine (above) while supping on cans of lager. The Supernovas played on the ground floor and there was even one of the resident Carnaby crazies dancing outside the shop’s doors with his bottle of brainrot. It was a little bit chaotic but then again, all the best gatherings are like that!
Fashion | ksubi
BlogFashion & Photographyksubi have come up with a truly awesome and beautiful A/W 12/13 range of sunglasses, using innovative shapes and special little details. They’re retro and futuristic simultaneously and ready to boost even the most demure of outfits. Even Beyonce is a fan of this Aussie brand, having been spotted in a pair of the leopard print Bellatrix.
Ignore at your own peril.
The Model Diaries | Rory Torrens @ Elite Models
BlogFashion & PhotographyWelcome to The Model Diaries, our regular chat with some of today’s freshest faces as well as established models. Today’s lucky guy is Rory Torrens from Elite Models London. Rory not only features in this model diary, but is also photographed in our up-coming obsession issue of FIASCO out early December! Film & Photography by Eva K. Salvi.

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Fashion | Finest Seven for Felder Felder
BlogFashion & PhotographyOk, so we’re coming into the darkest season of them all and we’re talking about sunglasses. Oh, the irony.
But you’ll want to start saving for these beauties as next year sees the launch of sunglasses brand FINEST SEVEN’s collaboration with British design duo Felder Felder for S/S13.
In keeping with Felder Felder’s mainline Spring Summer 2013 collection, this capsule line of sunglasses draws inspiration from the broken wings of a butterfly, with acetate frames that are subtly winged in shape. The unique colour palette of muted green, pastel pink, navy and broken butterfly wing print are a nod to the scorched and ruined pictures taken by an old Polaroid SX70.
Fashion | Fred Perry x Drake’s of London
BlogFashion & Photography
Fred Perry have teamed up with quality craftsmen Drake’s for an Autumn/Winter 2012 collaborative blank canvas and it’s looking sharp.
Famed for their accessories, Drake’s of London have been outfitting men of taste since 1977. The company’s origins lie in the hand printing and production of men’s quality scarves. Drake’s are the largest independent producer of handmade ties in England.
The collaboration sees two classic British brands join forces to create a measured and sophisticated collection of classic Fred Perry product, complemented by Drake’s signature archive prints. All over print shirts sit alongside more subtly detailed styles, with pattern applied to plackets, collars, linings and footwear, creating a distinctly British collection.
The full collection is available in all Fred Perry Laurel Wreath shops and online at http://www.fredperry.com/laurel-wreath-collection/blank-canvas/drakes/
Music | ULTERIOR return
BlogMusic & Film
Music | Totally Enormous Extinct Dinosaurs
BlogMusic & Film
Orlando Higginbottom does not only stand out with his neo-tropic-house grooves, the outlandish attire choices that help reinforce his stage name (Totally Enormous Extinct Dinosaurs) are nothing bland. The Oxford native sported his now-expected hybrid-stegosaurus suit during one of his recent shows in New York. An idea that might of been sparked by a Katie Eary’s snake print jacket, which he wore on the cover of ‘Stronger/American Dream Part II’. Like his debut album Trouble, the performance was a non-stop party of tracks like Dream On, Household Goods, and Closer. Let’s not disregard the hybrid-panther (perhaps) dancers who decorated the stage giving full circle of what extinct dinosaurs are
Check out TEED’s It’s My Part remix…
Feature | Supra “Royal”
BlogThis upcoming 2012 holiday season, sneaker-cult-label Supra will release the Royal series. Ranging in grey, caramel, black, and white. The slim mid top style, “Falcon” acts as the most forward in design with it’s foam filled tongue and collar. “Mojave” is inspired by a heritage boot (with metal eyelids). As one of Supra’s branded mark, the “Donavyn” style showcases a perforated repeating pattern on the sneaker’s medial facade. Images take this urban staple into a much more natural-rural state.
Little Red Devil by Luciano Insua for FIASCO
BlogFashion & Photography
Little Red Devil by Luciano Insua for FIASCO – A blast from the past – The Noir Issue (Issue 2 of FIASCO).
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Simon Nessman by Joe Lally in No Robot for FIASCO
BlogFashion & PhotographySimon Nessman by Joe Lally in No Robot for FIASCO.


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The Model Diaries | Johann @ Select Models London
BlogThe Model DiariesWelcome to The Model Diaries, our regular chat with some of today’s freshest faces as well as established models. Today we chat with lovely Johann from Select Models London about being scouted, repairing bikes, family and more, Elliott also took him out into Soho for a quick mini-shoot!
Film & Photography by Elliott Morgan for FIASCO.

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The Model Diaries | Jana @ M&P Models
BlogThe Model DiariesWelcome to The Model Diaries, our regular chat with some of today’s freshest faces as well as established models. Today’s lucky lady is Jana from M&P Models London. Yana popped into FIASCO HQ last week, while we had the pleasure of her company, we thought it rude not to do a shoot for the website!
Film & Photography by Elliott Morgan.

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